The Plymouth Road Runner was a performance car built by the Plymouth division of the Chrysler Corporation in the United States between 1968 and 1980. By 1968 the original muscle cars were moving away from their roots as relatively cheap, fast cars as they gained options. Although Plymouth already had a performance car in the GTX, it wanted to reincarnate the original muscle car concept in a car able to run 14-second quarter mile (402 m) times and sell for less than US$3000. Both goals were met, and the Road Runner would far outpace the upscale and lower volume GTX.
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